You’re More Than Just an Account Number

Have you ever had to make a phone call to your bank?  If you have, and you bank with one of the big banks, you know that a simple phone call can take a significant amount of your time.  The big banks often use automated phone systems that require you to enter a multitude of responses before you ever get to speak to a live representative, and sometimes, no matter how much information you enter, you still never speak to a human, ending up in a long, endless loop of computer voices asking for even more information.  At community banks, however, you are more than just an account number, and most of these financial institutions have real people who answer the phone.

Locally Owned and Operated

Because most community banks are locally-owned and operated and the bankers live and work in the communities they serve, your community banker will get to know you on a personal level.  Community bankers will know you, your family and your business by name. They are familiar with the individual needs of their customers, and, as a result,  are better equipped to offer rates and services that are personalized, rather than a “one-size-fits-all” approach  offered by larger banks.  In addition, community banks are well aware of the challenges facing the community where they are located, and are able to make decisions based on what can better benefit you and your community

Trusted Advisors

Community bankers pride themselves in belonging to the communities they serve. When they live and work there, many of their customers become personal friends and neighbors.  This leads them to be very careful with the assets entrusted to them and to offer sound advice to those who come to them.

Personalized Care – Greater focus on personalized customer service

Community banks pride themselves on offering customer service to their clients on a case-by-case basis.  They understand that every customer has unique needs and that loans, checking accounts and other banking services must be tailored to fit each customer’s requirements rather than a “one-size-fits-all” solution.  Community bankers know the unique needs of their community and also understand that each customer is an individual with their own banking requirements.  As a result, they provide a high level of personalized service that national banks may not be able to offer.  At the same time, the customer gets the added security that their money is being held by people who know them by name in a local bank they can trust and depend on.

If you are tired of being nothing but an account number at your financial institution, consider switching to a community bank for your personal and business banking needs.  For more information on community banks, visit independent-bank.com.

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